http://www.cooperativeaffiliates.com Scott Hazard on Affiliate Marketing Fri, 16 May 2008 19:58:36 +0000 http://backend.userland.com/rss092 en In the past few days I have heard commercials for national companies where the announcer says something to the effect of, "Visit 'whatever.com 'backslash' whatever." I'm sorry but there is no use for a backslash "\" in a URL. These are big companies paying advertising agencies large amounts of money ... http://www.cooperativeaffiliates.com/2008/05/16/attention-ad-agencies-it-is-not-a-backslash-and-more/ I have had several email conversations and several phone conversations lately as to why there seems to be an exodus of merchants in the affiliate marketing world. In the past few months, Vermont Country Store, Fun to Collect and several other merchants who have been in the affiliate marketing arena ... http://www.cooperativeaffiliates.com/2008/05/09/how-long-will-the-exodus-continue/ I just ran across an article that I found very interesting. It first off says that SPAM is now 30 years old this month. I was not aware that SPAm has ben a problem for that long. Another aspect of the article was a complete transcript of the very first spam ... http://www.cooperativeaffiliates.com/2008/05/03/happy-30th-birthday-spam-not-the-hormel-variety/ It was several months back that I signed up for Lifelock.com, a service that is designed to protect your identity and comes with a written $1M guarantee. After hearing many commercials on XM radio and seeing their ads plastered all over TV and print, I took a closer look at ... http://www.cooperativeaffiliates.com/2008/04/12/lifelockcom-the-merchant-coupon-that-keeps-on-giving/ I got a call from my good buddy Pat this evening. He was headed west on business with a stop in Dallas, but thanks to the American Airlines debacle, he can't get there. He got stranded in Dallas for the rest of the week, so I picked him up and ... http://www.cooperativeaffiliates.com/2008/04/09/thank-you-american-airlines/ Every day I see more and more affiliates entering or making plans to enter the ranks of Affiliate Mangers or OPMs. The trend I see is that many of these affiliates are ones who have struggled and never really were able to make ends meet in the affiliate world. If you ... http://www.cooperativeaffiliates.com/2008/04/05/what-makes-a-good-affiliate-manageropm-a-guide-for-merchants-looking-for-an-affiliate-manager/ This morning I was adding a few items from my Amazon store to my Adwords account, fishing maps in particular. I did what any other marketing person would do, I came up with an attractive ad that portrayed the products with meaning and purpose, formulated a very relevant set of ... http://www.cooperativeaffiliates.com/2008/03/21/a-new-use-for-google-adwords/ In three words that total only 9 letters, "I THINK NOT". As you probably know by now, Pepperjam recently started an affiliate marketing network. Read for yourself how CJ acted terribly unprofessionally (at best) and possibly very illegally in attempting to interfere with Pepperjam and their management clients. They waited for ... http://www.cooperativeaffiliates.com/2008/03/06/commission-junction-are-they-really-the-trusted-third-party/ I am sure most people who read this already know about RoboForm. If you use it for work or personally, RoboForm is no doubt the best password and logon management tool available for your PC or Palm. I started using it a few years back and I can't imagine life ... http://www.cooperativeaffiliates.com/2008/01/07/password-management-that-makes-sense-roboform/ Five years ago I would have sworn this day would never come, but with the new version of Windows (Vista) now the only game in town for my PC and the option of upgrading PCs forced to include Vista, it is time to leave the PC all together and use ... http://www.cooperativeaffiliates.com/2008/01/06/making-the-swith-from-pc-to-mac/