Archive for November 11th, 2007

 
November 11th, 2007

Taking Affiliate Marketing to the Streets

A month or so back I made a connection that I new would be a good one. I bought an RV from a business that sells niche items related to RVs. They find themselves taking fifth-wheel trailers and motor homes in on trade from time to time.

In talking with the owner of the business, I found that he sees these as something he has to deal with and really would rather not worry about advertising and selling the trade-ins he gets. To that end, he has been selling these units at or below his investment in them just to get his money back out of them. While I really enjoyed the deal I got, I saw a need for someone to help him market these units because there was money being left on the table in these transactions.

After a short amount of discussion, we have made an arrangement for me to cover the marketing of these RVs for a revenue share. This is really no different than the affiliate model. He has the units for sale and I drive qualified customers to him. When the unit sells I am included in the profit.

While I will not go in to detail about my deal, I can safely say that there are many businesses in need of professional marketing services, many of them in your own neighborhood. I encourage those in the affiliate world to seek out these businesses and develop relationships with them. It can be a nice avenue of diversification.

 
 


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